BlackBerry’s Bad Timing Buries Its Own Flicker Of Good News On BBM Android/iOS Downloads (10M In A Day)

Timing is everything. Too early and your product will shrivel; too late and it will be overlooked, no matter how shiny. Just ask BlackBerry — a company with spectacularly bad timing in recent memory. A string of hesitations and bad decisions made the BlackBerry maker too late to the mobile party, again and again.

BBM for Android and iOS now available, but there's a wait list

BlackBerry has announced that BlackBerry Messenger will be released today for Android and iOS. The company originally planned to release its messaging app late last month, but those plans were abruptly pushed back when an early version of the Android app publicly leaked ahead of schedule. The company says that "about 1 million" Android users were using the unreleased version of BBM for Android, and BlackBerry is also claiming that more than 1 million iOS users managed to "side load" the app onto iPhone. "In the next few hours, people will start seeing BBM in Google Play, the App Store and in select Samsung App Stores," the company says.